Notiziario

About us

People are the heart of every company. We are an independent and owner-managed company with an outstanding, experienced and innovative team. We are passionate online marketers. We care about our clients, their interests, worries, hopes and hardships. We want to improve digital communication and because of that our marketing campaigns are focussing on the user. Therefore, we developed our own marketing strategy: User Centered Marketing Lifecycle (UCML)


Timeline

Headquarter in Berlin
April 2016
Headquarter in Berlin

Headquarter in Berlin

In spring, our new headquarter opened in Berlin. With more than 800 m2 there is finally enough space for all our Berlin colleagues and everything needed for a good work experience: roughly 70 workstations, 3 conference rooms, a large kitchen and a comfortable common space with sofas, a football table and an xbox.


UCML – User Centered Marketing Lifecycle
September 2015
UCML – User Centered Marketing Lifecycle

UCML – User Centered Marketing Lifecycle

At the dmexco 2015 we presented our self-developed marketing strategy for the first time. Unlike other marketing strategies we are not focusing on limited marketing channels, narrow sales- and budget targets, as well as poorly defined target groups, but rather on the user and his needs.


Merger to The Reach Group
June 2015
Merger to The Reach Group

Merger to The Reach Group

Our five founders André, Evert, Holger, Philipp and Simon decided to merge their companies to The Reach Group. Based on the firm believe, that united they could provide a better service to their clients. From then on and with their combined experience, campaigns are provided holistic and interdisciplinary.


André and Holger become affiliate marketer
2004
André and Holger become affiliate marketer

André and Holger become affiliate marketer

André, a trained graphic designer, and Holger, a trained copywriter, knew each other from work. At the beginning of the century they decided to do their own thing and founded their own company. Right away it is all about a trending new thing: Affiliate Marketing. Today André and Holger are experts in this field and still pursue their passion for this diverse and adaptable field.


Evert booked his first search-engine-ad
2002
Evert booked his first search-engine-ad

Evert booked his first search-engine-ad

“Holiday” was the keyword, AltaVista was the search engine. With this first ad Evert and his company entered the field of professional search engine marketing. Since 1999 his web design company already existed. Today Evert is one of the leading experts for search engine marketing.


Philipp and Simon start in display marketing
2002
Philipp and Simon start in display marketing

Philipp and Simon start in display marketing

You could easily call Philipp and Simon pioneers in display marketing: at the age of only 18 and 16 they published their first paid homepage. Only one year later they founded their first online marketing company. More than a decade later they are real specialist in the field of display marketing.






Our management team


Evert Veldhuijzen
„Pleasure in the job puts perfection in the work.“
Simon Schier
„Hear everything, believe nothing.“
Vice President
Media Buy
Philipp Roth
„Roads grow out by going them.“
Vice President
Operations & Marketing
Holger Brandt
„Work hard and be nice to people“
Vice President
Business Development
André Koegler
„Business is all about teamwork“
Vice President
Product & Strategy
Laura Massel
„Don´t hassel the Hoff!“
Director
Product Management
Mareen Richter
„Love it, Change it or Leave it“
Director
Account Management
Timo Hoffmann
„I’ll be back!“
Director
Account Management
Gustav Kemter
„Appreciation and commitment are the foundation of a successful team“
Director
Consulting & Optimization


Jobs




News from the team


Luisa Claaßen – Auszubildende
Team

Luisa Claaßen – Auszubildende

Seit Sommer 2016 ist Luisa bei uns Auszubildende Mediengestalterin in unserem Berliner Büro. Was sie außer dem Gestalten von Werbebannern und Fotografie noch gerne macht...

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0 / Max Jäger / Aug 07, 2017